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THE PHARMA REVIEW (SEPTEMBER - OCTOBER 2013)

Certification Schemes for Food, Drugs and Cosmetics: The Indian Scenario

Bakul Basatiya & Sanju Nanda

Introduction: Various brands are available in the market for each product be it packaged or processed food, drugs or cosmetics. Availability of variety of these products creates an enigmatic situation in the minds of customers about the quality of the product. A positive slope is seen in the demand of safe, effective and quality products. The consumer always try to purchase the best quality product irrespective of its cost and a vital role is played by media in creating a need of safe and quality products. Quality is a main concern now-a-days not only for consumers but for manufacturers also. Manufacturers are interested in increasing the sale of their products which is possible only when the product is of appropriate quality. Certification is one way to ensure the quality of the product, providing the customers a safe and effective product. It also helps the manufactures to promote their product sales. Since the producer, manufacturer or consumers are not in direct contact, ensuring a standardized product is always being a question. Differentiation of fact from fiction becomes a dilemma for the customer. To braze out this situation certification serves as a fortunate aspect. It gives a written guarantee that a product has been produced in a way that complies with certain standards. There are three ways of substantiating the authenticity of the product which are as follows. 

 

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